Between the Lines

A RENOWNED FOREIGN RETAIL MANAGEMENT BRAND WITH STRONG BRAND RECOGNITION TO CHINESE CONSUMERS.

Parkson Magazine & Photography

Parkson is managing several malls across Asia. We worked with them to create quality marketing content, in the shape of a magazine. We have worked on creating quarterly magazines, taking care of every element of the magazine, everything from copywriting, to the photo shoot and layout design.

When working on a project like this one, coordination and project management skills are as important, if not more, than the design and the artwork themselves. Respecting each step of the timeline and working together with the different content providers and make everything come together in time was a real challenge – which we proudly accepted.

Client

Parkson

Date

September 2015

Area

Layout, Photography